Dog food drive helps DuPage shelter

You can donate a pound of food to shelter dogs — including some looking for homes in DuPage County — with just a click of your mouse.

While you’re on your Facebook or Twitter, visit the Pedigree page (facebook.com/pedigree or @PedigreeUS) and say why you think every dog deserves food.

For each person who does this, the company will donate one pound of food to a shelter as part of their “Every Dog Deserves” program. The West Suburban Humane Society in Downers Grove is among 10 shelters nationwide that will receive the donated food.

“We believe every dog deserves leading nutrition and a loving home,” said Lisa Campbell, senior brand manager for Pedigree.

Even before the food drive had started, Pedigree had donated 3,000 pounds of food to the West Suburban Humane Society in Downers Grove.

“We’ve had a relationship with Pedigree for a while,” said Carolyn Mossberger, executive director of WSHS. “They donated to several shelters and we were one of the lucky ones who received it.”

The online food drive coincides with Pedigree’s launch this month of a new dry dog food, which the company touts as its “best recipe ever.” To celebrate, Pedigree is challenging America to help dogs in shelters get a nutritious source of food.

“It meets the four universal needs of dogs, which are skin and coat, oral care, digestion and immunity,” Campbell said.

Pedigree will donate up to 100,000 pounds of food to 10 shelters across the country.

“We really wanted to celebrate the launch of our best recipe ever in a big way and we know that shelters are always in need of food,” Campbell said.

Pedigree is excited with the response the promotion has received so far and will continue donating through the end of June.

The West Suburban Humane Society is trying to help spread the word as well.

“We are so excited to be a part of the campaign,” Mossberger said. “It draws attention to the plight of shelter dogs in the United States and how many there really are.”

There is an easy way to support this cause: for any interaction with Pedigree on social media (a comment, post, status or “like”) the company will donate a pound of food, and dogs everywhere will be sure to “like” that a lot.